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Colleen Carew
Colleen Carew
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Privacy Policy

Bay Rock Privacy Policy

Last Updated: August 20, 2026

Bay Rock respects your privacy. This Privacy Policy explains how Bay Rock and its operator, Maryland Media One, LLC, may collect, use, disclose, and protect information when you visit our website, use our digital services, participate in contests or surveys, communicate with the station, or otherwise interact with Bay Rock.

By using the Bay Rock website or submitting information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We May Collect

Depending on how you interact with Bay Rock, we may collect the following types of information.

Information You Provide

You may voluntarily provide information including:

  • Name

  • Email address

  • Telephone number

  • ZIP code

  • Date of birth or age range

  • Gender, when voluntarily provided

  • Contest entries

  • Listener survey responses

  • Requests and dedications

  • Messages sent to the studio

  • Comments or feedback

  • Information submitted through contact forms

  • Information necessary to award or deliver prizes

You are not required to provide personal information simply to listen to Bay Rock or browse most areas of our website.

Information Collected Automatically

When you use our website or digital services, certain information may be collected automatically, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Referring website

  • Approximate geographic location

  • Date and time of visits

  • Website interactions

  • Streaming or listening activity

  • Cookie and similar technology information

This information may be collected by Bay Rock or by service providers that help us operate our website, streaming services, mobile services, advertising, analytics, and other digital products.

2. How We Use Information

Bay Rock may use information we collect to:

  • Operate and improve our website and digital services

  • Provide our audio stream and related services

  • Understand how listeners use Bay Rock

  • Conduct audience research

  • Improve programming, music, features, and promotions

  • Administer listener surveys

  • Conduct contests, giveaways, and promotions

  • Contact contest winners

  • Respond to listener requests and inquiries

  • Send station news, promotions, or contest information when you have elected to receive them

  • Measure website and advertising performance

  • Prevent fraud, abuse, or misuse of our services

  • Maintain security

  • Comply with legal obligations

  • Protect the rights and property of Bay Rock and others

Survey responses may also be analyzed in aggregate to better understand Bay Rock's audience and listening preferences.

3. Email and Marketing Communications

If you voluntarily subscribe to Bay Rock emails, newsletters, contest alerts, or promotional communications, we may use your email address to send those communications.

You may unsubscribe at any time by using the unsubscribe option included in the communication or by contacting Bay Rock.

Entering a contest, completing a listener survey, or contacting Bay Rock does not automatically enroll you in marketing communications unless you separately agree to receive them.

4. Text Messages and Studio Messaging

Bay Rock may provide listeners with the ability to text the station, enter contests by text message, send requests, communicate with personalities, or receive promotional messages.

Standard message and data rates may apply.

Providing a mobile telephone number for a contest, request, survey, or other interaction does not automatically constitute consent to receive ongoing promotional text messages unless you expressly opt in.

If you opt in to promotional text messages, instructions for opting out will be provided as required.

5. Contests and Promotions

When you enter a Bay Rock contest or promotion, we may collect information necessary to administer the promotion, determine eligibility, contact winners, and deliver prizes.

Winner information may be publicly announced or used for promotional purposes as permitted by the applicable contest rules and law.

Additional terms may apply to individual contests. Please review the official rules associated with each promotion.

6. Listener Surveys

Information provided through Bay Rock listener surveys may be used for:

  • Audience research

  • Music and programming decisions

  • Marketing research

  • Promotional planning

  • Advertising and sponsorship planning

  • Understanding listener demographics and preferences

Survey results may be combined and reported in aggregate form.

Personally identifiable survey information will not be sold to unrelated third parties for their own marketing purposes.

7. Cookies and Similar Technologies

Bay Rock and our service providers may use cookies, pixels, analytics technologies, and similar tools to help operate and improve the website.

These technologies may be used to:

  • Remember preferences

  • Understand website traffic

  • Measure page performance

  • Determine how visitors use the site

  • Measure advertising effectiveness

  • Prevent fraud or abuse

Your browser may allow you to block or delete cookies. Some website functions may not operate properly if cookies are disabled.

8. Analytics and Third-Party Services

Bay Rock may use third-party services to provide website hosting, analytics, streaming, advertising, contest administration, email delivery, text messaging, social media integration, and other functionality.

These providers may collect information in accordance with their own privacy policies.

Our website may also contain links or embedded services from companies such as streaming providers, social media platforms, advertisers, sponsors, or other third parties.

Bay Rock is not responsible for the privacy practices of websites or services that we do not control.

9. Advertising

Bay Rock may display advertisements from local, regional, or national advertisers.

Advertising providers or website technology partners may use cookies or similar technologies to measure advertising performance or deliver advertising.

Bay Rock does not sell personally identifiable listener information to advertisers for their independent direct marketing use unless we have obtained appropriate consent.

We may provide advertisers with aggregated or anonymous information about our audience, such as general demographic information, website traffic, survey results, or campaign performance.

10. Sharing of Information

Bay Rock may disclose information to service providers or contractors that perform services on our behalf, including:

  • Website hosting

  • Streaming

  • Analytics

  • Email services

  • Text messaging services

  • Contest administration

  • Prize fulfillment

  • Advertising technology

  • Technical support

  • Data security

These providers may access information only as reasonably necessary to perform their services.

We may also disclose information when reasonably necessary to:

  • Comply with applicable law or legal process

  • Respond to lawful governmental requests

  • Investigate fraud or security incidents

  • Protect Bay Rock, our listeners, or others

  • Enforce our terms, contest rules, or other agreements

If Bay Rock or Maryland Media One, LLC is involved in a merger, acquisition, restructuring, sale of assets, or similar business transaction, information may be transferred as part of that transaction subject to applicable law.

11. Sale of Personal Information

Bay Rock does not sell personally identifiable listener information in the ordinary meaning of selling a customer list for monetary compensation.

Where applicable privacy law defines "sale," "sharing," or targeted advertising more broadly, consumers may have additional rights regarding certain uses or disclosures of their information.

12. Maryland Privacy Rights

Depending on applicable law and whether particular legal requirements apply to Bay Rock's processing activities, Maryland residents may have rights regarding their personal data, including the ability to request:

  • Confirmation of whether personal data is being processed

  • Access to certain personal data

  • Correction of inaccurate personal data

  • Deletion of certain personal data

  • A copy of certain personal data

  • Information concerning categories of third parties receiving personal data

  • Opt-out of certain sales, targeted advertising, or profiling activities

Bay Rock will process valid privacy requests as required by applicable law.

Certain information may be exempt from these rights, and Bay Rock may need to verify your identity before completing a request.

13. Privacy Requests

To make a request regarding personal information Bay Rock may have about you, please contact us through the Contact section of the Bay Rock website and indicate that your message concerns a Privacy Request.

Please include enough information for us to reasonably identify the information or account associated with your request.

We may request additional information solely for purposes of verifying your identity or processing your request.

14. Data Retention

Bay Rock retains personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

  • Contest administration

  • Audience research

  • Communications

  • Business operations

  • Fraud prevention

  • Legal compliance

  • Recordkeeping

Different types of information may be retained for different periods.

15. Data Security

Bay Rock uses reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no website, Internet transmission, electronic storage system, or digital communication method can be guaranteed to be completely secure.

16. Children's Privacy

Bay Rock's website and services are intended for a general audience and are not directed specifically to children under 13.

We do not knowingly collect personal information online from children under 13 without appropriate parental consent.

If we become aware that personal information from a child under 13 has been collected inappropriately, we will take reasonable steps to delete it.

Individual contests may establish higher minimum age requirements.

17. Social Media

Bay Rock maintains profiles and pages on third-party social media platforms.

Information you provide directly to those platforms is governed by the privacy policies and terms of those platforms.

Information that you publicly post or submit to Bay Rock through social media may be visible to others.

18. External Links

Our website may link to advertisers, sponsors, ticket providers, news sources, community organizations, social media services, or other third-party websites.

A link from Bay Rock does not mean that Bay Rock controls or is responsible for that website's privacy practices.

We encourage users to review the privacy policies of third-party websites before providing personal information.

19. Changes to This Privacy Policy

Bay Rock may update this Privacy Policy periodically to reflect changes in our services, technology, business practices, or applicable law.

When material changes are made, the updated policy will be posted on this website with a revised Last Updated date.

Continued use of the website following an update constitutes acknowledgment of the revised Privacy Policy.

20. Contact Us

Questions about this Privacy Policy or Bay Rock's privacy practices may be submitted through the Contact page at:

BayRockBaltimore.com

Bay Rock
Operated by Maryland Media One, LLC

Please include Privacy Inquiry or Privacy Request in your message so it can be directed appropriately.

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